VITAMINS & MINERALS · GUMMIES
Find your daily kind.
01 / VITAMIN
A bright little beginning.
A familiar vitamin, with a citrus-inspired personality. Our orange edition brings a fresh, playful character to the collection — soft texture, rounded edges, and a little everyday brightness.
CITRUS-INSPIRED · ORANGE
DAILY KIND · PRODUCT CONCEPT
A SMALL THING TO LOOK FORWARD TO
Small rituals. Clearly chosen.
A good routine starts with understanding what belongs in it. Daily Kind is a collection of individually focused vitamin and mineral gummy concepts, each with its own colour, name and personality.
We pair a soft, springy texture with a clear way to explore the range. Familiar nutrients, thoughtful colour, and a little more pleasure in getting to know your options.
Meet the daily kinds ↓THE DAILY KIND COLLECTION
Three vitamins. Two minerals.
Each colour identifies a different concept.
Explore one at a time.
A familiar vitamin, with a citrus-inspired personality. Our orange edition brings a fresh, playful character to the collection — soft texture, rounded edges, and a little everyday brightness.
A golden-yellow edition with a peach-inspired flavour direction. Vitamin D3 gets its own place in the collection, with an easy-to-recognise colour and a mellow personality.
A raspberry-inspired edition in berry rose. A distinct colour for a distinct vitamin, designed to make the B12 option easy to spot and enjoyable to explore.
Magnesium, in a soft lavender edition with a blueberry-inspired flavour direction. A quieter colour, a gently springy texture, and its own clearly named place in your collection.
A green-apple-inspired edition in a crisp, soft green. Zinc completes the collection with a fresh visual identity, keeping this trace mineral distinct from the vitamins beside it.
Colours and flavours are creative directions. Each edition is a separate product concept, not a recommendation to take all five.
THOUGHTFUL FROM THE FIRST LOOK
C, D3 and B12 are vitamins. Magnesium and zinc are minerals. Each concept leads with its nutrient name, so the colour never has to do the explaining on its own.
A rounded shape, a gentle chew, a little bounce. Our visual experience explores how a gummy can feel welcoming and enjoyable before you even hold it.
Nutrient form, amount per serving, ingredients and allergens belong at the heart of a finished product. Those details will be confirmed before any edition is offered for sale.
GOOD TO KNOW
A five-part vitamin and mineral gummy collection concept: Vitamin C, Vitamin D3, Vitamin B12, Magnesium and Zinc. Each edition has its own colour and flavour inspiration.
Orange is Vitamin C, gold is D3, rose is B12, lavender is Magnesium, and green is Zinc. These are brand colour choices, not the natural colours of the nutrients or a measure of their strength.
No. Vitamins and minerals are different nutrient groups. Magnesium is a major mineral; zinc is a trace mineral. We call the full range a vitamin and mineral collection.
No. Magnesium is a mineral. There is no melatonin edition in this collection, and the lavender colour does not imply a sleep benefit.
The colours represent separate concepts, not a daily bundle or dosing guide. Supplement choices depend on individual needs and the final product formula; a qualified health professional can help you assess what is appropriate for you.
The formula, nutrient amounts, recommended servings, allergens and dietary suitability have not yet been defined. We have not assigned dosage, sugar-free, vegan or health-effect claims to these concepts.
This is a brand and product experience concept, not a stocked supplement range. There is no checkout or payment collection. Explore the colours and texture while the product direction takes shape.